Author Identity: Setting up your Author Website
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Dec 02, 2014

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  • Derek Murphy
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Derek Murphy

I help authors and artists build profitable online businesses, and manage a bunch of sites on writing and publishing. I'm also finishing my PhD in Literature and writing my first novel.

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About Me

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Hey there! This is the space where you add a super quick description of your awesome self, the books you've written, and maybe a link or two. Remember, you need to choose what you want people to do and make that the easy, obvious option. (Like sign up to your list ).

Follow Me

Join my List

Here you need to give them a powerful reason to join, like a free gift, and back it up with social proof (how many other people are on the list? Have any said nice things about you?)



Or use a big button like this to get them to take action first; it can go to another page where you have the actual form, or a popup.
author photo
"A review or testimonial right here will really help with conversions - if you're giving away a free book, pull a review of Amazon. If you don't have any, try using a really powerful and interesting passage from the book itself to hook interest."

For more about optin forms and listbuilding, click here.

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There are ways to put links in your sidebar, but this is how I do it: make a new post and type the text you want to use; highlight the text and click the 'link' chain icon in the menu; add your url. Then switch to code view, copy the html, and past it into a "text" widget to add to your sidebar. You can add links to your friends or other sites you respect, or useful content you think readers will like. Remember however, you want them to stay on your page and take action, not leave for somewhere else. So you may not want to make these links obvious; they may actually be distracting away from your site's core purpose.
Author Identity

This is a sample author website I made to teach indie authors the basics of setting up a strong and professional author website using Wordpress.

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